Unlocking the Magic of Liposomes: 
Skincare’s Deep Delivery Secret

Ever wonder how your eye cream actually gets to work beneath the surface?

Say hello to Liposome Technology — also known as Deep Delivery Nanovesicles (DDS) — your skin’s behind-the-scenes glow-getter.

If you're a skincare lover, you already know ingredients like Vitamin C, Peptides, and Hyaluronic Acid are the superstars. But here’s the kicker: if these ingredients just sit on the surface of your skin, they’re not doing much more than mingling at the party.

That’s where liposomes come in — and they’re changing everything.
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What Exactly Are Liposomes?

Think of liposomes as microscopic, bubble-like drones, made from the same lipids (fats) found in your skin cells. These intelligent delivery systems encapsulate active ingredients like Vitamin B7 (Biotin), Vitamin C, and Vitamin K1, transporting them up to 20x deeper into the skin than conventional methods.

Once delivered, liposomes release these actives slowly, ensuring long-lasting results with minimal irritation.

It’s high-performance skincare—designed for deeper impact, better absorption, and real staying power.
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The Science Behind Liposome/Nanovesicles Technology

1. Encapsulation = Protection

Delicate ingredients like Vitamin B7 (Biotin), Vitamin C and Vitamin K1 are sensitive to light, air, heat and oxidation. Liposomes wrap them up in protective bubbles, keeping them stable until they reach the skin cells that need them.

2. Penetration = Real Results

Thanks to their biomimetic structure (they look like your skin’s own cells!), liposomes can slip through the skin barrier and reach deeper layers — like the dermis and basal layer — where real change happens.

3. Time-Released Delivery

No quick burst and fade here! Liposomes are slow-release systems, delivering actives gradually over time for round-the-clock hydration, brightness, and firmness.

Think of it as slow-drip skincare — ultra-efficient and ultra-soothing.

4. Precision Targeting

Liposomes are smart — they can home in on specific skin cells like:
  • Melanocytes (to brighten pigmentation)
  • Keratocytes (to strengthen the barrier)
  • Basal cells (to boost regeneration)
  • That means less irritation and more transformation — especially in sensitive areas like the under-eye.

5. More Potency, Less Irritation

By reaching the deeper layers without disrupting the skin barrier, liposomes allow for high-impact results with minimal sensitivity — especially important for delicate areas like under the eyes.

How Liposomes/Nanovesicles Work: A Simple Guide to Skincare’s Magic Delivery System!

Let’s break down the amazing journey of a liposome—those tiny, bubble-like heroes in your skincare—using the cool diagram. No science degree needed—just follow the steps!
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Step 1: The Liposome Arrives with Its Cargo

Imagine a microscopic liposome as a little delivery pod packed with watery actives (like vitamins or hyaluronic acid). It rolls up to your skin’s barrier (the tough outer layer shown at the bottom). This is where the adventure begins!

Step 2: Fusion—Unlocking the Door

Thanks to its skin-mimicking design, the liposome cozies up to the skin barrier lipids (those blue and brown layers). It fuses open like a friendly key, gently parting the way. This happens because liposomes are made of similar stuff as your skin, making them a perfect match!

Step 3: Releasing the Goodies

Once the doors open, the active ingredients (those red dots) slip through into your skin, as shown in the “Passage of active agents” part. The liposome acts like a taxi, dropping off its payload deep where it’s needed — up to 20x deeper than standard creams!

Step 4: Replenishing the Barrier

The liposome doesn’t just leave—it sticks around! After dropping off the actives, it merges into the skin barrier (see the “Fusion” stage), replenishing those lipids. This strengthens your skin’s defense, locking in moisture and keeping it healthy and resilient.

Why It’s Awesome for Your Skin

This process delivers nutrients deep down, boosts hydration, and repairs your skin barrier—all while being super gentle. It’s like giving your skin a VIP treatment with a lasting glow!

So next time you use a liposome-powered product, picture those tiny taxis working their magic—delivering, protecting, and rejuvenating your skin, step by step!

Why Your Skin Will Love It

  • Up to 20x deeper absorption
  • Improved ingredient potency and stability
  • Less irritation, even for sensitive skin
  • 70% hydration boost in just 30 minutes
  • Longer-lasting, visible results that survive sweat and rinse
  • Slow, steady release = calm, consistent glow

Deep Delivery System in Action: The BRIGHT-EYED Eye Cream

Your under-eyes need more than just caffeine. That’s why our BRIGHT-EYED Brighten + Firm Eye Cream is powered by Deep Delivery Nanovesicles with two clinical-grade actives — carefully chosen for the dark-circle crowd and fine-line fighters.
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Vegan DDS Vita C (Vitamin C)

A gentle, stable, and powerful form of Vitamin C that:
  • Evens tone and visibly brightens tired eyes
  • Boosts collagen for a firmer, smoother eye contour
  • Shields against free radicals and UV stress
  • Non-irritating — ideal for sensitive eyes
  • Perfect for sensitive eyes — no sting, all glow
  • Liposomal delivery ensures a gradual, gentle glow that lasts all day
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Vegan DDS K1 Oxide (Vitamin K1)

Known as the “Dark Circle Corrector,” this under-eye superstar ingredient:
  • Improves microcirculation, strengthens fragile capillaries, and reduces blue-purple shadows caused by blood pooling under the eyes.
  • Brightens stubborn under-eye darkness by enhancing circulation
  • Strengthens capillary walls to reduce visible discolouration
  • Calms puffiness through improved lymphatic drainage
  • Gentle and non-irritating — ideal for delicate, sensitive skin
  • Delivered via Deep Delivery Nanovesicles to reach the deepest layers where dark circles form

Why This Duo is a Game-Changer for Eyes

Together in liposomal form, Vitamin C + Vitamin K1 create a bright-firm duo that:
  • Visibly reduce dark circles
  • Target puffiness at the source
  • Firms and smooths fine lines
  • Deliver lasting hydration and brightness
  • Delivers actives where they’re needed most
  • Keeps working long after you apply

Deep Delivery System in Action: OOH LA LA Fortifying Serum

Lashes and brows deserve more than just surface-level pampering! That’s why OOH LA LA Lash and Brow Fortifying Serum harnesses the power of LIPOBIOTIN™ Technology—a revolutionary Deep Delivery System that delivers growth-boosting actives directly to the root, transforming your lash and brow health from the inside out!
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LIPOBIOTIN™ Technology (Vitamin B7)

Biotin is the “go-to beauty vitamin” that builds hair from the inside out as it:
  • Strengthens and thickens lashes and brows by delivering nutrients directly to the root
  • Delivers targeted nourishment deep into the follicle
  • Boosts keratin production for stronger, healthier lash and brow hair
  • Reinforces hair anchoring to reduce shedding and breakage
  • Stimulates growth by nourishing follicles deep within the skin
  • Enhances Biotin Efficacy: Improved circulation from Caffeine boosts Biotin absorption, amplifying its strengthening and thickening effects where it matters most.
  • Ensures slow, controlled release for sustained effectiveness over time
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Vegan DDS K1 Oxide (Vitamin K1)

Caffeine energises follicles for faster, fuller, and stronger hair growth as it:
  • Stimulates Microcirculation: Boosts blood flow to the hair follicles, delivering essential oxygen and nutrients needed for healthy, revitalised lash and brow growth.
  • Energises Hair Roots: Helps awaken sluggish or dormant follicles, especially in areas affected by thinning or slow growth.
  • Antioxidant Action: Fights oxidative stress and protects against environmental aggressors that can weaken or prematurely age the hair.
  • Supports Follicle Health: Reduces inflammation and stress at the follicle level, contributing to a healthier growth environment.
  • Gentle, Sustained Release: LIPOBIOTIN™ Technology encapsulation allows prolonged, targeted stimulation without irritation—perfect for the delicate eye area.

Why It’s a Game-Changer for Lash & Brow Care

Unlike traditional serums that sit on the surface and deliver limited results, LIPOBIOTIN™ Technology drives Biotin, Caffeine, and supporting actives deep into the follicle root—where real growth begins.
  • Deeper delivery of essential nutrients where growth happens
  • Stronger, more resilient lashes and brows
  • Improved fullness, volume, and length
  • Reduced breakage and visible thinning
  • A gentle, non-irritating solution safe for sensitive eyes and skin

Vegan DDS vs. LIPOBIOTIN™: Delivery Technology Face-Off

FeatureVegan DDS (Deep Delivery System)LIPOBIOTIN™ Technology
SKOON. ProductBRIGHT-EYED Brighten + Firm Eye CreamOOH LA LA Lash and Brow Fortifying Serum
Quick AnalogyVegan DDS = High-performance clinical drone — targets deep, releases slow, hits hard with precision.LIPOBIOTIN™ = Skin-friendly delivery bike — delivers gently, efficiently, and safely to where actives are most needed.
Technology TypeNanovesicle-basedLiposome-based
SizeNano-sized (<100 nm), allowing deeper skin penetrationLarger (~100–200 nm), suited to upper/mid epidermal layers
Penetration DepthVery deep — can reach basal epidermis and targeted cells like melanocytes, keratinocytesModerate — upper to mid-epidermis, generally not basal layers
Time-Release ProfileEngineered for slow, sustained release over hoursNaturally offers gradual diffusion, but typically shorter duration
Skin Mimicry  (“Made to Act Like Your Skin”)Biomimetic design — replicates both structure and behaviour of skin membranesPhospholipid-based — mimics structure but not necessarily function
Delivery EfficiencyUp to 20x greater active ingredient delivery to deep epidermal layersEnhanced penetration via fluid liposomes
Vegan/Green TechOften fully vegan and sustainable (e.g. Vegan DDS)Depends on phospholipid source — not always vegan
Sensory ImpactLightweight, absorbs rapidly, minimal residueLight to silky feel, may have slightly occlusive texture
Ideal ForClinical-grade results, pigmentation correction, anti-ageing, deep hydrationSensitive skin support, barrier care, hair/lash/brow treatments
Face Wash ResistanceHigh Resistance – these ultra-small vesicles penetrate deeply and bind within the skin’s layers, making them resistant to rinsing or light cleansing. Perfect for lasting results even after face washing.Moderate Resistance – delivers ingredients effectively but stays more on the skin surface. More likely to be rinsed off during cleansing, especially with surfactants. Best used on clean, dry skin.
Which To Use When?Use Vegan DDS when your goal is maximum depth, time-released action, and powerful transformation (e.g. under-eye brightening with C+K1, pigmentation treatment).Use LIPOBIOTIN™ when you want gentle, enhanced penetration with barrier-friendly results — great for lash serums and sensitive skin types.
Step into the future of skincare with DDS-powered BRIGHT-EYED Brighten + Firm Eye Cream and OOH LA LA Lash and Brow Fortifying Serum—where cutting-edge delivery science meets precision-targeted actives for undeniable, visible transformation. Clinically proven, deeply effective, and gentle for daily use, these formulas go beyond surface-level care, working at the source to deliver lasting results you’ll see and feel every day!